Monday, 8 May 2017


Probably the most accurate Mcdonald´s fa├žade ever. The global fast food chain and its presence in the world reflects the cultural expansion that the US turned into a permanent soft power practice.

Monday, 20 March 2017

Hipster Beard 13 Euros. Willing to establish the Shaved and Proud Society of non aligned cheeks.

Friday, 24 August 2012

Tete-a-tete: As humans relate to each other in so many different ways, Love is one of the most complex relationships, a scale of feelings and affinities ranges from the start to the end of a relation. Which status are you on now?
Slow Natural Food: As the world is fed up with activism and power relations refuse to change the stablished, human needs like eating become candy for green entrepeneurs who set up new businesses for the alternative crowd.

Sunday, 1 July 2012

What sun tanning are you?: When summer comes the skin increases its aggregated value. People popularity becomes determined by the colour acquired. While pinks remain relegated to the uncool, browns keep the ruling cool. The beach as a tribunal.

Sunday, 29 January 2012

Die Moderne Wurzel: In the twenties, when german modernism was shaping its most rational statement, literature was doing the same in Germany, a paralleled root which came to establish the structures of ideas that still solidify much of our understanding of today, from Mies van der Rohe to Thomas Mann. Less was more when we were less, now we are more and want more when there is less.

Monday, 28 November 2011

Recycled in Germany: for germans the recycling culture is a must, as they introduced the reusable bag for supermarkets some years ago. Their vast productive economy is well known as an export giant, some products reflect their savoir fair, like plastic bags made for Mango, the clothing giant. Consumerism does not count in reusable bags but credit cards.